At Tarf Media, we are committed to protecting the privacy and security of our website visitors and clients. This Privacy Policy outlines how we collect, use, and protect your personal information when you visit our website, www.tarfmedia.co.ke, or engage with our services.
01 Information We Collect
When you visit Tarf Media's website, we may collect certain information automatically, including your IP address, browser type, operating system, and browsing behaviour. We may also collect personal information that you voluntarily provide to us. The specific data we collect depends on how you interact with us:
- Contact & Enquiry Forms: Your name, email address, phone number, and any details you choose to share when reaching out to us.
- Online Gallery Access: The email address you provide when requesting access to a client gallery. This is used solely to verify your identity and grant access to the relevant gallery content.
- Equipment Rental: For rental bookings, we may collect government-issued identification details (such as National ID or Passport number) as required for security and contractual purposes.
- Email Marketing Subscribers: If you subscribe to our marketing communications, we collect your name, email address, and a record of your consent (including the date and method of subscription).
- Email Marketing Platform (Tenant Accounts): If you register as a tenant on our email marketing platform to run your own campaigns, we collect your business name, contact details, and account credentials. Your subscriber lists remain your property; we process them solely to deliver your campaigns.
- Automatic Data: IP address, browser type, operating system, and general browsing behaviour collected through standard web server logs and analytics tools.
02 How We Use Your Information
We may use the information we collect for the following purposes:
- To respond to your enquiries and communicate with you about our services.
- To manage and provide access to your client gallery, including sending gallery links and verifying access requests.
- To process equipment rental bookings and fulfil our contractual obligations, including identity verification where required.
- To send marketing communications to subscribers who have given explicit consent, including updates, promotions, and newsletters from Tarf Media.
- To personalise your experience on our website and tailor content to your interests.
- To analyse trends and gather demographic information for marketing and research purposes.
- To comply with legal and regulatory requirements.
03 Data Security
We take the security of your personal information seriously and have implemented appropriate technical and organisational measures to protect it against unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
04 Disclosure of Information
We may disclose your personal information to third-party service providers who assist us in operating our website, conducting our business, or providing services to you — provided that they agree to keep your information confidential. We may also disclose your information in response to legal requests or as required by law.
05 Third-Party Links
Tarf Media's website may contain links to third-party websites for your convenience and information. We are not responsible for the privacy practices or content of these linked sites. We encourage you to review the privacy policies of these websites before providing any personal information.
06 Your Rights
You have the right to access, update, or delete your personal information held by Tarf Media. If you would like to exercise any of these rights or have any questions about our Privacy Policy, please contact us using the information provided below.
07 Changes to this Privacy Policy
Tarf Media reserves the right to update or modify this Privacy Policy at any time. We will post the updated Privacy Policy on our website with the effective date of the changes. Your continued use of our website after any changes signifies your acceptance of the updated Privacy Policy.
08 Marketing Communications
Tarf Media operates a consent-based email marketing programme. We will only send you promotional or informational emails if you have explicitly subscribed to receive them.
- Subscription: You may subscribe to our mailing list through opt-in forms on our website. Subscription constitutes your consent to receive email communications from Tarf Media.
- Unsubscribing: You may withdraw your consent and unsubscribe at any time by clicking the unsubscribe link in any marketing email or by contacting us at info@tarfmedia.co.ke. Requests will be processed promptly.
- Data Retention: We retain your subscription data (name, email, and consent record) for as long as you remain an active subscriber. Upon unsubscribing, your data will be suppressed from future sends and may be retained in anonymised form for compliance records.
- No Third-Party Sharing: We will not sell, rent, or share your subscriber data with third parties for their marketing purposes.
- Platform Tenants: If you operate a tenant account on our email marketing platform, your subscriber lists remain your property. We process your subscribers' data solely to deliver your campaigns and do not use it for our own marketing or share it with other tenants. You are responsible for ensuring all contacts on your list have consented to receive communications from your business, in accordance with Kenya's Data Protection Act (2019).
09 Contact Us
If you have any questions or concerns about our Privacy Policy or our practices regarding your personal information, please contact us: